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4 Reasons To Learn To Say No - Even To Your Clients

Tuesday February 6, 2018 comments Tags: Time management, Mindset, Customer Service, Public relations, leadership, Business planning, Customer retention

4 Reasons To Learn To Say No - Even To Your Clients

Im naturally a very agreeable person. Its because I like it when people are happy even more so when Im the reason they feel that way. At the same time, at one point that sentiment nearly destroyed me. ‚ÄčThere are many reasons for that, but one of the biggest ones was that I was spending all of my time dancing to other peoples tunes and never getting the things that were important to me done. Then I learned how to say no and everything changed. Admittedly, it wasnt easy at first. It caused quite a bit of a ruckus, as those people who... Read More


How to Be More Comfortable and Make More Money during Your Sales Calls

By: Stephanie Tuesday January 23, 2018 comments Tags: Mindset, Enrollment, Public relations

How to Be More Comfortable and Make More Money during Your Sales Calls

People refer to sales calls by many different names. Some call them strategy sessions, others call them consultations, and others still might use names like discovery sessions. Whatever you call the conversation, the purpose remains the same: you want to see if the client is a good fit for you, and give them the information they require so they can see that they need your solution and should invest in it now. For many business owners, this is a daunting challenge. If you feel bad about asking for time or money, are uncertain of the value... Read More


7 Quick Tips for Keeping Your Business Profitable

By: Stephanie Tuesday January 9, 2018 comments Tags: Marketing, Time management, Copywriting, Lead attraction, Mindset, Client attraction, Email marketing, product launch, Content marketing, leadership, Business planning, Social media, Website design, Referral marketing

7 Quick Tips for Keeping Your Business Profitable

Another business owner recently asked me, "How do you keep your business profitable?" Today, I'm going to share the answers I gave them: 7 short, sweet tips for staying profitable. Business Profitability Tip #1: Don't stop marketing. Some business owners keep marketing until their schedules are full or their income is at a comfortable level, then they stop. As a result, if one of their clients stops working with them or reduces their purchases, they end up in a financial crisis. Even if you already have as many clients as you need,... Read More


Should You Drop Your Prices for Clients Who Can't Afford You?

By: Stephanie Tuesday November 28, 2017 comments Tags: Marketing, Mindset, Client attraction, Enrollment, Customer Service, Public relations

Should You Drop Your Prices for Clients Who Can't Afford You?

In one of the business groups I frequent, I recently saw an interesting question: "Do you believe in meeting a customer where they're at financially, or charging full price and sifting through the nose to get that customer?" Many business owners are faced with this question, and there are several valid answers. Which answer is right for you will depend on the client and the scenario, and it's important that you choose one that will create a win-win situation for everyone involved. Today, I'm going to share some principles and strategies... Read More


A Valuable Sales Lesson From a Stray Cat

By: Stephanie Tuesday November 14, 2017 comments Tags: Mindset, Public speaking, Client attraction, Enrollment, Public relations

A Valuable Sales Lesson From a Stray Cat

A few years ago, while I was on vacation, I received a very usefulsales lesson from a stray cat. I was sitting in the condo, enjoying some late-evening relaxation, when I heard meowing nearby. I got up and, to my surprise, I found a cat I'd never seen before sitting by the sliding glass door, calling for my attention. I opened the door, and thetiny animal stared up at me with a look of absolute expectancy on its face. I tried to pet it and it let me, then it continued to coax me for food. It was obvious that, in this cat's mind,... Read More


How to Balance Social Media With Your Other Business Tasks

By: Stephanie Tuesday October 3, 2017 comments Tags: Marketing, Time management, Lead attraction, Mindset, Client attraction, Content marketing, Customer Service, Public relations, Business planning, Lead nurture, Social media

How to Balance Social Media With Your Other Business Tasks

I recently had an interesting conversation with some of my fellow writers who were struggling with social media addiction. They wanted to focus on creating content, but they felt compelled to continuously check their notifications on their favorite social channels. As a result, they were struggling to actually produce content, because they were spending so much time online. But as I pointed out, social media addiction isn't 100% a bad thing. As a creative, introverted copywriter, I have the opposite problem: if left to my natural... Read More


Guest Article - 5 Strategies To Get More Referral Partners At Networking Events

By: Stephanie Tuesday September 19, 2017 comments Tags: Marketing, Lead attraction, Mindset, Client attraction, Public relations, Follow-ups, Referral marketing

Guest Article - 5 Strategies To Get More Referral Partners At Networking Events

How many hours have you spent driving to networking events, making small talk, asking questions, giving pitches, handing out business cards, and doing follow-ups... only to have few or NO new sales or referrals to show for it? Live, in-person networking can be an invaluable source of clients and referral partners, because it enables you to build rapport and trust much faster than most online methods can. Unfortunately, many people are just a few skills away from getting a return on their investment of time and energy, so they spend... Read More


What the Movie Up Teaches Us About Why People Do Or Don't Reach Their Dreams

By: Stephanie Tuesday August 22, 2017 comments Tags: Time management, Mindset, Motivation, Inspiration, Business planning

What the Movie Up Teaches Us About Why People Do Or Don't Reach Their Dreams

Once in a while, children's movies give us important reminders about what it takes to succeed. I was recently watching the "Married Life" montage in Up , and I noticed a pattern in the way Carl and Ellie pursued their shared dream of going to Paradise Falls. This pattern is reflective of the way many people pursue their dreams, so I decided to delve into it in today's blog post. This article will contain spoilers for Up , so if you haven't seen it yet and you care about spoilers, then go watch this great movie and come back when... Read More


How to Stop Feeling Insecure and Unwanted, So You Can Grow Your Business With Confidence

By: Stephanie Tuesday August 8, 2017 comments Tags: Lead attraction, Mindset, Inspiration, Client attraction, Enrollment, Public relations

How to Stop Feeling Insecure and Unwanted, So You Can Grow Your Business With Confidence

For many business owners, it's easy to feel neglected and unwanted ‚Äč- by potential clients who aren't interested, by business contacts who don't return emails and calls, and by themselves . When you're neck deep in these feelings, it's easy to be insecure, unhappy and uncertain - which will only serve to drive people away even more, thus exacerbating the problem. How can you break this vicious cycle, so you can build your business with confidence and joy that attract great people to you, and that enable you to enjoy the journey... Read More


5 Business Lessons From the Ocean's Impact Zone

By: Stephanie Tuesday July 25, 2017 comments Tags: Time management, Mindset, leadership, Business planning

5 Business Lessons From the Ocean's Impact Zone

If you've ever surfed, boogieboarded, or even just swam in the ocean when the waves were large enough to curl over on themselves, you probably know that the impact zone can be one of the scariest places on Earth. If you've been too busy working on your business to tangle with the surf or to look up the phrase "impact zone", it's the part of the ocean where a sufficiently large swell of water flattens out vertically, curls forward, and then slams down in an explosion that instantly transforms soft water into a hard wall of white... Read More



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