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5 Content Marketing Strategies That Boost Your Visibility as a Coach

Tuesday October 16, 2018 comments Tags: Marketing, Lead attraction, Mindset, Inspiration, Public speaking, Client attraction, Content marketing, Public relations, Business planning, Video marketing

5 Content Marketing Strategies That Boost Your Visibility as a Coach

Today's blog post is written by Hisham Wyne. We could all use more coaching. - Richard Thaler The world is a noisy place. The chaos of everyday life, the cacophony of the city, and even the muted chatter around you can all contribute to a distracted mind. The modern world with all its developments and conveniences can also be a place where you cannot even hear yourself think. A Helping Hand There are some people who cannot function well in the midst of all the auditory and visual noise. They get sidetracked, lose focus,... Read More


Should You Share Your Ugly Past With Your Potential Clients?

By: Stephanie Tuesday May 15, 2018 comments Tags: Marketing, Copywriting, Lead attraction, Mindset, Inspiration, Public speaking, Client attraction, About me page, product launch, Content marketing, Webinar, Enrollment, Public relations, Social media, Website design, Video marketing

Should You Share Your Ugly Past With Your Potential Clients?

If you host webinars, give live presentations, have an "About Me" page on your site, or otherwise share your story with your audience, I have a question for you: Do you share your raw, real story, warts and all? Or do you present a pretty, polished version for fear of making people uncomfortable or making yourself look bad? A few years ago, I met a business owner who faced that conundrum. She'd been abused, had lived on the streets, and had struggled to support herself. Since then, she'd become a six-figure business owner, and she... Read More


How to Use Social Commerce to Maximize the Results of Your Social Media Marketing

Tuesday March 20, 2018 comments Tags: Marketing, Lead attraction, Client attraction, Content marketing, Customer Service, Public relations, Business planning, Lead nurture, Social media

How to Use Social Commerce to Maximize the Results of Your Social Media Marketing

If you or your target audienceare frequent social media users, advances in social commerce can be a huge blessing for you. Social media can help you to educate your audience about your products, give them an easy way to buy from you, and offer quick and convenient customer support. It also helps your clients to research your products, so they can be confident about their buying decision. Today, Josh Wardini is sharing an article andinfographicthat will help you to understand what kinds of social commerce tools are available to you, and how... Read More


When The Coaching Call Presenter is Missing, Don't Miss Your Opportunity to Get Clients

By: Stephanie Tuesday March 6, 2018 comments Tags: Marketing, Lead attraction, Public speaking, Client attraction, Content marketing, Public relations, leadership

When The Coaching Call Presenter is Missing, Don't Miss Your Opportunity to Get Clients

  Have you even been on a group coaching call, waiting for the presenter to show up... and waiting... and waiting... and eventually realized that they weren't going to come? Even big and successful companies have the occasional mix-up with their coaching calls. Their presenter is on vacation and they forget to cancel the call, or something comes up at the last minute, or they have some kind of technical difficulties that prevent the presenter from accessing the call. Whatever the reason, you and the other participants are now... Read More


4 Reasons To Learn To Say No - Even To Your Clients

Tuesday February 6, 2018 comments Tags: Time management, Mindset, Customer Service, Public relations, leadership, Business planning, Customer retention

4 Reasons To Learn To Say No - Even To Your Clients

By Chris Mercer Im naturally a very agreeable person. Its because I like it when people are happy even more so when Im the reason they feel that way. At the same time, at one point that sentiment nearly destroyed me. ​There are many reasons for that, but one of the biggest ones was that I was spending all of my time dancing to other peoples tunes and never getting the things that were important to me done. Then I learned how to say no and everything changed. Admittedly, it wasnt easy at first. It caused quite a bit of a... Read More


How to Be More Comfortable and Make More Money during Your Sales Calls

By: Stephanie Tuesday January 23, 2018 comments Tags: Mindset, Enrollment, Public relations

How to Be More Comfortable and Make More Money during Your Sales Calls

People refer to sales calls by many different names. Some call them strategy sessions, others call them consultations, and others still might use names like discovery sessions. Whatever you call the conversation, the purpose remains the same: you want to see if the client is a good fit for you, and give them the information they require so they can see that they need your solution and should invest in it now. For many business owners, this is a daunting challenge. If you feel bad about asking for time or money, are uncertain of the value... Read More


DON'T Use This Teaching Point in Your Content Marketing if You Want to Get Clients

By: Stephanie Tuesday December 26, 2017 comments Tags: Marketing, Copywriting, Blogging, Article creation, Lead attraction, Client attraction, Email marketing, product launch, Content marketing, Webinar, Public relations, Lead nurture, Social media, Video marketing

DON'T Use This Teaching Point in Your Content Marketing if You Want to Get Clients

When I receive a proposal for a guest post or evaluate a client's education-based marketing, there's one mistake that will make me say "can't publish, must revise" faster than almost any other. A mistake that wastes your audience's time, and will make you look useless in the eyes of your potential clients. That mistake is saying "learn how to X", "research how to Y", or "figure out how to Z". Why is this type of teaching point so unacceptable? Imagine if you were sitting in math class, and your teacher said, "Now figure out how... Read More


Should You Drop Your Prices for Clients Who Can't Afford You?

By: Stephanie Tuesday November 28, 2017 comments Tags: Marketing, Mindset, Client attraction, Enrollment, Customer Service, Public relations

Should You Drop Your Prices for Clients Who Can't Afford You?

In one of the business groups I frequent, I recently saw an interesting question: "Do you believe in meeting a customer where they're at financially, or charging full price and sifting through the nose to get that customer?" Many business owners are faced with this question, and there are several valid answers. Which answer is right for you will depend on the client and the scenario, and it's important that you choose one that will create a win-win situation for everyone involved. Today, I'm going to share some principles and strategies... Read More


A Valuable Sales Lesson From a Stray Cat

By: Stephanie Tuesday November 14, 2017 comments Tags: Mindset, Public speaking, Client attraction, Enrollment, Public relations

A Valuable Sales Lesson From a Stray Cat

A few years ago, while I was on vacation, I received a very usefulsales lesson from a stray cat. I was sitting in the condo, enjoying some late-evening relaxation, when I heard meowing nearby. I got up and, to my surprise, I found a cat I'd never seen before sitting by the sliding glass door, calling for my attention. I opened the door, and thetiny animal stared up at me with a look of absolute expectancy on its face. I tried to pet it and it let me, then it continued to coax me for food. It was obvious that, in this cat's mind,... Read More


Can Snapchat Be Useful For B2B Marketing?

Tuesday October 31, 2017 comments Tags: Marketing, Lead attraction, Client attraction, Content marketing, Public relations, Business planning, Lead nurture, Social media

Can Snapchat Be Useful For B2B Marketing?

Guest post by Anthony Musker.​ I know many of you may raise your brows after reading the heading of this post. You may be thinking that B2B Marketing and Snapchat are quite different from each other, and the latter is a fun-associated application that sends short video clips and images. So how could it be useful for B2B marketing? It may be a fun-associated app, but it also helps in connecting people in the real world. Just like Facebook and Twitter , it can also be useful in advertising your products and services and connecting with... Read More



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