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Lifelong Labor, or Financial Freedom? What Dentists Need to Build Successful Practices and Secure Retirements

By: Stephanie Tuesday April 16, 2019 comments Tags: Dentists, Customer retention, Business planning, leadership

Lifelong Labor, or Financial Freedom? What Dentists Need to Build Successful Practices and Secure Retirements

Have you ever met or coached a dentist who wanted to create financial freedom, design the life of their dreams, and turn that dream into reality... only to find that instead of doing that, they were drowning in debt, burning out, or struggling to provide quality care because their organization was pushing them to prioritize profit over patient care? For the past few years, I've been working extensively with Liberty Group, and through them I've discovered that: - When new dentists graduate from dental school, they're usually over $250,000 in... Read More


How to Win Your Potential Clients' Trust Through Conversations

By: Stephanie Tuesday March 19, 2019 comments Tags: Client attraction, Enrollment, Customer Service, Public relations, Customer retention, Sales

How to Win Your Potential Clients' Trust Through Conversations

When clients make a purchase, they like to feel a connection with the person or company they're working with. This is especially true for service-based professions, where your personality and expertise are key factors in the quality of your work, and even more so in fields like coaching, where your interactions arevery personal and sometimes vulnerable for the client. The conversations you have with your prospects, clients, and referral network members will make or break your connection with them, so today I'd like to share a few tips... Read More


3 Networking Strategies That Get You More Referrals

By: Stephanie Tuesday March 5, 2019 comments Tags: Marketing, Time management, Lead attraction, Public speaking, Client attraction, Public relations, Business planning, Follow-ups, Referral marketing

3 Networking Strategies That Get You More Referrals

When you go to networking events, there are three essential components you need to have in place in order to get results. In a recent FacebookLive, I shared three reasons why people often don't get referrals from their networking efforts, and three strategies you can use to create consistent streams of referrals. I also answered a question about what to do if you get a negative review that could hinder your attempts to get clients and referrals. Click the player below to watch the replay. For those who prefer to read... Read More


Interview: How to Get More Referrals and Leads Through Managed Joint Ventures

By: Stephanie Tuesday February 19, 2019 comments Tags: Marketing, team building, Lead attraction, Client attraction, Business planning, Referral marketing

Interview: How to Get More Referrals and Leads Through Managed Joint Ventures

If you use networking events as a way to meet potential clients and referral sources, you've probably found that you spend a lot of time talking to people who don't follow up, sending follow-up calls and emails that go unanswered, and giving out business cards that vanish intoother people's shoeboxes, never to be seen again. The unfortunate truth is, most people go to networking events to try to promote their own business, not to hire or send clients to other businesses. On top of that, even if they have the intention to send you clients,... Read More


What Authors Can Teach Business Owners About Content Marketing

By: Stephanie Tuesday February 5, 2019 comments Tags: Marketing, Copywriting, Lead attraction, Content marketing, Social media

What Authors Can Teach Business Owners About Content Marketing

The first month of the New Year just ended, and as we continue this new chapter in our businesses and lives, many of us will be reflecting on the strategies we use to grow our companies and attract clients. If your strategies include content marketing, particularly social media marketing, this is a perfect time to look at a trend I've noticed in the strategies two different industries use, and how they impact the level of engagement these industries get on Twitter. In particular, I'm talking about the #Business hashtag... Read More


How to Shed Fear and Guilt and Make More Sales

By: Stephanie Tuesday January 22, 2019 comments Tags: Mindset, Client attraction, Enrollment, Sales

How to Shed Fear and Guilt and Make More Sales

When you're having a conversation that you hope will lead to a sale, and it's time to ask for money, what kind of feelings come up? Do you feel confident, happy, and ready to give great value and be paid what you're worth in return? Or do you feel guilty, nervous, and uncomfortable with the idea of asking someone to part with their hard-earned money? For many people, asking for money is a challenge. The media, our peers, the internet, and sometimes our parents tell us that rich people are greedy and bad, and to ask someone for money is... Read More


How Business Owners Can Let Go and Relax During The Holidays

By: Stephanie Thursday December 20, 2018 comments Tags: Time management, Mindset

How Business Owners Can Let Go and Relax During The Holidays

Happy holidays! Today's blog post is a few days early, because who wants to read business emails and work-related blogposts on Christmas Day? OK, I'm sure there are some of you out there, and hey, I'm not here to judge. :P But if you ARE reading this on Christmas, that might be a sign that you have a special need for it, because today's article is about how to let go and relax during your holidays, instead of feeling constantly guilty because you "should" be getting work done. Full disclosure: this is an area where I myself need to... Read More


How to Respond When Potential Clients Say They Aren't Interested

By: Stephanie Tuesday December 11, 2018 comments Tags: Mindset, Client attraction, Enrollment, Public relations, Sales

How to Respond When Potential Clients Say They Aren't Interested

When you're passionate about helping your clients to overcome their challenges and create the lives of their dreams, one of the most frustrating things you can encounter is a person who DEFINITELY needs your product... but still says "I'm not interested". They said they have the problem you solve. They said they want the outcome you create. And yet, they still said "no"! When this happens, many business owners make a sale-killing mistake: they keep on talking about their product . Even though the person they're talking to just said... Read More


Why People Rarely Get Referrals by Networking, and What to do Instead

By: Stephanie Tuesday November 13, 2018 comments Tags: team building, Time management, Lead attraction, Public relations, Business planning, Referral marketing

Why People Rarely Get Referrals by Networking, and What to do Instead

If you've tried to use networking to get more referrals, you've probably experienced something like this: You spend time and gas money to drive to an event, give your elevator speech, listen to everyone else'selevator pitches, exchange business cards, give and receive promises that if I meet someone who needs you, Ill send them your way, hopefully follow up with your potential referral network members, and then... nothing happens. You try again next week, because maybe repetition is the key. You give the same pitch everyone's already... Read More


How to Decide Which Problems You Solve for Your Clients

By: Stephanie Tuesday October 30, 2018 comments Tags: Marketing, product creation, Copywriting, Client attraction, Business planning, Branding, Referral marketing

How to Decide Which Problems You Solve for Your Clients

When youre creating your product, program or service package, designing your brand, scripting your marketing materials, and speaking to potential clients and referral network members, one of the most important questions you need to answer is What problem do I solve for my clients? I recently met an entrepreneur who was having trouble answering that question in her business. Here are the strategies I recommended: 1. Create a list of all the physical, emotional, financial, and/or lifestyle problems that you've helped people solve, or... Read More



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