Blog

10 Branding Mistakes You Can NOT Afford to Make

Tuesday November 15, 2016 comments Tags: Marketing, product creation, Copywriting, Lead attraction, Client attraction, graphic design, Content marketing, Public relations, Business planning, Social media, Branding

10 Branding Mistakes You Can NOT Afford to Make

Today's blog post is brought to you by guest writer Niraj Ranjan Rout. For a coach or entrepreneur, your brand is one of your most valuable distinction points. It makes you unique and sets you apart from other similar businesses offering similar services. In short, it answers the most important question your customers tend to ask: Why should I choose you?. "Your brand is the single most important investment you can make in your business." - Steve Forbes You must make sure that your brand captures the soul of your company and... Read More


Guest Star Post: How to Instantly Get Your Energy, Creativity and Confidence Back

By: Stephanie Friday October 21, 2016 comments Tags: product creation, Time management, Mindset, Motivation, Inspiration

Guest Star Post: How to Instantly Get Your Energy, Creativity and Confidence Back

There was a very recent time when I had a serious slump in my creative efforts. There were SO many projects I wanted to work on, ideas I wanted to bring to life... but I was working 11.5-hour days, and I didn't have the energy for any of the things I longed to create. To make matters worse, instead of restoring my energy, my free time actually left me feeling MORE tired than I was when I finished work! Then I found the source of the problem, and it made such a big difference that I wrote a guest article about it for MotivationEarth.... Read More


How to Create Visual Content for Your Business: A Review of Visme

By: Stephanie Tuesday August 16, 2016 comments Tags: Video marketing, graphic design, Marketing resources, product creation

How to Create Visual Content for Your Business: A Review of Visme

For many coaches, creating visual content like slide presentations and infographics is a daunting proposition. To do it well takes time - and, depending on the complexity of your task, graphic design skills and software that some people don't have. Or so I thought . I was recently invited to test and review a site called Visme , which enables any person of any skill level to quickly and easily create slide presentations, infographics, and more. I tested the system, and this is what I experienced: The first thing Visme... Read More


How to Create an Automated Webinar to Attract High-Paying Coaching Clients, Part 3: Creating Your Webinar Video

By: Stephanie Tuesday July 26, 2016 comments Tags: product creation, Webinar creation, Webinar, Marketing, Audacity, Sound editing, Video editing, Movie Maker

How to Create an Automated Webinar to Attract High-Paying Coaching Clients, Part 3: Creating Your Webinar Video

If you want to attract more clients by creating an automated webinar, but you aren't very tech-savvy, today's blog post is for you. In the last two blog posts, I told you how to create the script for your webinar , and how to tell your story in the webinar in a way that builds connection, interest and trust. Today, I'm going to tell you how to record the audio for your webinar, combine it with slides, and turn it into a video. How to record your webinar audio: My favorite software for recording and editing audio is... Read More


Guest Star Post: How Perfection Keeps You Poor

By: Stephanie Friday July 22, 2016 comments Tags: product creation, product launch, Client attraction

Guest Star Post: How Perfection Keeps You Poor

Are you hesitating to market your product or service, because it isn't perfect yet? In today's Guest Star blog post, Loral Langemeier will reveal why that's a HUGE mistake that hurts not only your business, but also the clients who need your help, AND the quality of your finished product. She'll also reveal the right way to sell a product that isn't perfect yet, so you can start helping people and making sales sooner, and create a better product than you would have if you'd waited for perfection. ... Read More


Is the Quest for Perfection Hurting Your Business?

By: Stephanie Tuesday June 14, 2016 comments Tags: product creation, Time management, Mindset, Motivation, Inspiration

Is the Quest for Perfection Hurting Your Business?

Have you ever had a time when three simple words gave you a much-needed kick in the butt? Yesterday, I was talking with my friend, Helen Brahms, when she shared this quote: "Production over perfection". That phrase really struck a chord with me, because while I'm getting better at letting go of my perfectionistic tendencies, I often wait until I think I can do things perfectly or almost perfectly before I do them at all. As a result, some things simply don't get done for days... weeks... months... even though a "good enough"... Read More


How to Work on Creative Projects When You're Tired

By: Stephanie Tuesday June 7, 2016 comments Tags: product creation, Time management, Mindset, Motivation, Business planning

How to Work on Creative Projects When You're Tired

As an entrepreneur, you've probably had many times when you needed to work on an important project, but your energy levels just weren't up to the task. Your mind was foggy, your concentration was scattered, and no matter how much you looked at your work, you just couldn't tell if it was good enough or not. But the project needed to be done, preferably in a timely manner, so what do you do? Here are four ways you can make progress on your tasks , even when you're tired, without exhausting yourself or doing high-stakes work when you... Read More


Guest Star Post: 4 Ways to Stand Out From the Crowd as a Coach

By: Stephanie Friday June 3, 2016 comments Tags: Marketing, product creation, Copywriting, Lead attraction, Mindset, Inspiration, Client attraction

Guest Star Post: 4 Ways to Stand Out From the Crowd as a Coach

Do you sometimes feel unseen, like you're lost in a crowd of other coaches and you don't know how to set yourself apart? To attract the clients who need your help, you need to be able to stand out, catch the right people's attention, and show them that you're the right coach for them. In today's Guest Star blog post, I'll give you four strategies that will set you apart from the crowd and make your unique value shine, so you'll become powerfully magnetic to your ideal clients. ... Read More


How to Get Paid for Time You'd Normally Give Away

By: Stephanie Tuesday May 10, 2016 comments Tags: Marketing, product creation, Time management, Mindset, Inspiration, Enrollment, Customer Service

How to Get Paid for Time You'd Normally Give Away

Often, coaches and business owners struggle to choose whether to give services like consultations and evaluations away for free, or to charge for them. On the one hand, the consultation is necessary for you to gather information that you need to perform the service, and it's an expenditure of your time for your client's benefit. On the other hand, the client isn't getting any direct value from the interaction, so can you still ask them to pay for your time? When you're trying to decide between giving your time away for free, or... Read More


3 Ways to Save Time, While Increasing Your Success as a Coach

By: Stephanie Tuesday April 19, 2016 comments Tags: product creation, team building, Time management, Mindset, leadership, Business planning

3 Ways to Save Time, While Increasing Your Success as a Coach

If you want to enjoy more free time, or to pack more productivity into your work day, it's important to manage your time in a way that increases your results without increasing your working hours. Here are three strategies you can use to raise your efficiency and productivity, so you complete your to-do list faster and get more benefit from your efforts. Strategy 1: Use your calendar to organize your time If you have an undefined chunk of time in which to complete a task, it's easy to let your mind wander, work slowly,... Read More



Categories



Archives


Subscribe

rss