Blog

When you go to networking events, there are three essential components you need to have in place in order to get results. In a recent FacebookLive, I shared three reasons why people often don't get referrals from their networking efforts, and three strategies you can use to create consistent streams of referrals. I also answered a question about what to do if you get a negative review that could hinder your attempts to get clients and referrals. Click the player below to watch the replay. For those who prefer to read... Read More

Happy holidays! Today's blog post is a few days early, because who wants to read business emails and work-related blogposts on Christmas Day? OK, I'm sure there are some of you out there, and hey, I'm not here to judge. :P But if you ARE reading this on Christmas, that might be a sign that you have a special need for it, because today's article is about how to let go and relax during your holidays, instead of feeling constantly guilty because you "should" be getting work done. Full disclosure: this is an area where I myself need to... Read More

If you've tried to use networking to get more referrals, you've probably experienced something like this: You spend time and gas money to drive to an event, give your elevator speech, listen to everyone else'selevator pitches, exchange business cards, give and receive promises that if I meet someone who needs you, Ill send them your way, hopefully follow up with your potential referral network members, and then... nothing happens. You try again next week, because maybe repetition is the key. You give the same pitch everyone's already... Read More

When you're starting or growing a business, having the right tools, training, services and resources can make your job exponentially easier. To help you accomplish that goal faster, I've made a new page on my website with descriptions and links for the software and services I use to: 1. Get more referrals and get paid for the referrals I make, WITHOUT spending hours attending networking events 2. Attract clients through social media, without getting sucked into the black hole of my timeline feed 3. Create attractive lead capture... Read More

ByJock Purtle When you first decide to launch your own business, the chances are that you'll be full of excitement and expectations. There's something wonderfully freeing about making the decision to launch your own company and bring your incredible ideas to life. Unfortunately, while there are many people out there who dream of creating fruitful ventures, only a handful achieve the success that they crave. In a world where everyone has an opportunity to launch their own company online, it's the entrepreneurs that put extra time and... Read More

Guest blogging can be highly lucrative, if you do it the right way and in the right places. Not only does it boost your search engine rank by creating backlinks to your site, but sharing your expertise with other people's audiences exposes you to potential clients who wouldn't have known you existed otherwise. I've personally made well over $10,000 as a direct result of my guest blogging efforts. But as a site owner, I've also seen would-be guest bloggers make mistakes that waste their time and that of the businesses... Read More

By Chris Mercer Im naturally a very agreeable person. Its because I like it when people are happy even more so when Im the reason they feel that way. At the same time, at one point that sentiment nearly destroyed me. ​There are many reasons for that, but one of the biggest ones was that I was spending all of my time dancing to other peoples tunes and never getting the things that were important to me done. Then I learned how to say no and everything changed. Admittedly, it wasnt easy at first. It caused quite a bit of a... Read More

Another business owner recently asked me, "How do you keep your business profitable?" Today, I'm going to share the answers I gave them: 7 short, sweet tips for staying profitable. Business Profitability Tip #1: Don't stop marketing. Some business owners keep marketing until their schedules are full or their income is at a comfortable level, then they stop. As a result, if one of their clients stops working with them or reduces their purchases, they end up in a financial crisis. Even if you already have as many clients as you need,... Read More

I recently had an interesting conversation with some of my fellow writers who were struggling with social media addiction. They wanted to focus on creating content, but they felt compelled to continuously check their notifications on their favorite social channels. As a result, they were struggling to actually produce content, because they were spending so much time online. But as I pointed out, social media addiction isn't 100% a bad thing. As a creative, introverted copywriter, I have the opposite problem: if left to my natural... Read More

Once in a while, children's movies give us important reminders about what it takes to succeed. I was recently watching the "Married Life" montage in Up , and I noticed a pattern in the way Carl and Ellie pursued their shared dream of going to Paradise Falls. This pattern is reflective of the way many people pursue their dreams, so I decided to delve into it in today's blog post. This article will contain spoilers for Up , so if you haven't seen it yet and you care about spoilers, then go watch this great movie and come back when... Read More