Blog

When you’re discussing your offer with a potential client, it’s important to remember that it isn’t just your product or program they’re evaluating. They also need to think about how it fits with the rest of their life, and whether they have the time and desire to implement it. All too often, people buy coaching or training programs, only to fail to set aside the time to actually USE those programs to get results. I've been guilty of that a few times myself, and it's certainly made me more selective about what I... Read More

As you work on mapping out and implementing your plans for 2023, I'd like to remind you of a simple but significant truth: You don't have to do everything yourself. Yes, there are some parts of your work that only you can do. There are pieces of wisdom and expertise that only you can share, relationships you need to be personally involved in building, and client-attracting displays of your personality that only you can make. But if any of the following is true for you, it might not be wise to try to do every part of every task. ... Read More

Don’t you just love those times when technical difficulties add an extra EIGHT hours of work to your week? 😅 😫 😭 That’s what happened to me recently. Here’s how I handled the unexpected and unwanted interruption: 1. I used my frustration as fuel. I was fed up. I was PISSED. I didn’t even feel the urge to take a break until I got this problem out of my hair – the first day the problem showed up, I wound up working until around 11:00 p.m. Instead of prematurely forcing myself to feel positive about... Read More

As an entrepreneur, one of the challenges I face – and one of the benefits I enjoy – is that I’m multi-passionate. I love helping people convey their wisdom in a way their clients can easily understand, implement, and get value from – in formats ranging from emails and articles to coaching or training courses. I also love to create art and write fiction stories, especially platonic love stories. Unfortunately, while some passions can be combined into a single offer, and some fields of work require similar skills (for... Read More

Today, I’d like to talk about a mistake some coaches make while creating their offers. This one error can create a load of extra work for you, and can actually scare your clients off of buying your product. That mistake is: overcomplicating things . This is an especially easy trap to fall into if you aren’t confident in your value and the value of your teaching. If you aren’t sure that your coaching is good enough, you might find yourself padding your offer with bonus after bonus (without doing it strategically!) or adding... Read More

How did I create a group training program in just 1 month? If you’re a coach who’s been teaching people 1-1, and you’re ready to supplement or replace that offer with one that lets you help multiple people at a time, here's a quick overview of four strategies I used that empowered me to create a program in just one month: 1. Focus on one topic. You don’t need – and your clients don’t WANT – you to teach them everything you know in one program. People usually buy programs to solve a specific problem or get a specific... Read More

Do you ever find yourself thinking, “I’d love to be able to coach more people at a time, but I don’t want to lose the important, intimate connection between me and my clients”? This is one of the most common fears I hear coaches express when they're thinking about expanding their business. We all know that having your income tied to the number of working hours in a day means your wealth and the number of lives you change are both limited, and your income is dependent on you continuing to be able to work. But the challenge of... Read More

It can be so tempting to believe that making That One Big Decision is going to change your business and life. You’re going to create that coaching program, or sign up for a course, or contact 10 potential clients every day, and everything will improve. So you make that decision… but if your choice to change stops there, your life will stay the same. Why? Because for that choice to have any effect, it has to be followed by countless others. - You have to choose to take the steps required to create that coaching... Read More

Today, I want to get really raw with you. I’ll admit, it’s something I don’t do as often as I probably should. But 2021 upended my expectations of my outcomes and myself, and I think it’s time I shared that experience and the lessons that came with it. You see, there was a time when I could pop out a training course in one month or less. Hence the name of my latest offer, “1 Month Program Builder”. So naturally, when I decided to turn my knowledge of program creation into an audio, video, book and transcript course, I... Read More

Have you ever heard the Warren Buffett quote, "If you don't find a way to make money while you sleep, you will work until you die"? While some people can and do save up the money they make in their waking hours and then retire, it can be dangerous to rely too heavily on this strategy. People are living longer than they used to , so a retirement plan that would once have been enough to last for the rest of your life might let you outlive your savings now. And if you have a major crisis during your working years, such as an injury or... Read More