Blog

Do you ever look at your schedule, see how many appointments you’ve set with your coaching clients, and think, “I wish I could do more”? “I wish I could help more people, but I don’t want to work longer hours.” “I wish I could go on vacation, without having to either stop helping people or work while I’m supposed to be relaxing.” “And when I retire, and after I die, I wish I could keep changing lives, instead of letting my knowledge and ability to help people retire or die with me.” Have you ever thought... Read More

What should I charge for my coaching program? This is a question that often comes up when people are creating a new program, or rethinking the price of an existing one. In this video, I'll give you some specific, practical guidelines you can use to decide the price of your program, so you can ensure that the price is fair to both you and your clients. Are you rethinking the price of your group program, or creating a new program right now? If so, did this video help you choose your price, or are there still some... Read More

Are you waiting to sell your expertise until your offer, knowledge or course is “perfect”? It can be tempting to hold off until you’re SURE. Sure you’ve included all the information. Sure your clients won’t be disappointed. Sure your offer is as good as the other ones on the market, if not better. Sure you won’t fail. While other coaches are serving clients, you’re getting ready to serve them. While others are making mistakes, getting feedback, and improving, you’re waiting for a guarantee that you won’t make... Read More

New Year's Day is fast approaching. For some people, 2021 will be the year when they reach some of their most cherished goals; for others, it will be just one more year of the same old struggles. Which type of person will you be? Obviously, we all want to be the first type. So to help you accomplish that, I made a quick video with some specific, actionable tips you can use to achieve your goals in the coming year, and every year afterward. What goals are you working to achieve? I'd love to hear from you in the... Read More

When you're creating videos for your coaching, training or marketing, should you use an audio with informational slides, or record a video of yourself speaking? The answer is, it depends on what kind of video you're creating. In this 2-minute video, I'll explain the pros and cons of slide videos vs. 'talking head' videos, and give you guidelines that will help you determine which type you should use for each part of your coaching and marketing. If you have any questions, orif you'd like to learn more about how to... Read More

What is the difference between a coaching program and a series of coaching sessions that aren’t part of a program? A fellow coach recently asked me this, and I thought it was a very good question. To my knowledge, there is no official consensus regarding what differentiates a program from any other type of coaching, and there are different ways to structure a program. But there are some criteria that I find useful for making the distinction. In this article, I'll explain what those criteria are, and how they can make coaching... Read More

A coach recently asked me, "How do you lay out the information you'll include in your group coaching program?" This can be a tricky process for a coach; if you're used to structuring your coaching around your client's questions and a two-way dialogue, organizing your information into a step-by-step curriculum without that feedback might be new territory for you. But it CAN be easy, once you know the basic principles. In this video, I describe the simple method I use to organize the information for my coaching programs, and for any other... Read More

Do you find yourself missing appointments, forgetting tasks, losing track of leads, or getting in trouble because a commitment slipped through the cracks? It happens to a lot of people. In fact, I've had people tell me they WILL NOT book calls more than 2 weeks out because nobody keeps the appointment. But as I told them: when I make an appointment, barring call-killing technological difficulties, I WILL keep it, because I have a system that makes sure I stay organized . In this video, I share the specific strategies I use... Read More

If you're anything like me, when you create a group coaching program, you want your clients to LOVE it. You want to change their lives, blow their socks of, and inspire them to refer their friends and family to you! One of the best ways to do that is by helping them to get the result they desire with as little time, guesswork and effort as possible. And a great way to accomplish that is to give them handouts and bonuses that make it easier to get that result, or that do some of their work for them. That's the good news. The BAD news is,... Read More

A coach recently asked me, "How do you nail down the transformation you create in your group coaching program?" This is an excellent question, and it's very important for you to know the answer before you start designing your program. It's also essential for attracting clients, because people aren't looking for videos, coaching calls or PDFs; they're looking for a way to change a specific part of their lives! When you know exactly what kind of transformation you create for your clients, you can laser-focus your program on the exact... Read More