Blog

"Will selling smaller products help me sell high-ticket offers?" I recently saw this question in a LinkedIn group, and it sparked an interesting discussion about the pros and cons of the strategy. Will the low-ticket item only attract bargain hunters who don't want a high-ticket program? Or will it attract qualified leads who just need a taste of your expertise before they commit to a big purchase? Will buying the lower-priced offer make people more likely to buy your high-ticket package, or will people who buy the smaller item... Read More

I recently had a great interview with Ely Delaney, the man who could get hit by a bus today and still be selling his products three years from now. In this interiew, he reveals how he saved himself countless hours on follow-ups and client service, broke the cycle of feast and famine, and got his clients better results in the process! If you want to meet more cool people, including potential clients and strategic partners, please take a minute to connect with Ely Delaney here: https://connectwithely.com/ If... Read More

In any given week, how many hours do you spend on sales calls? And if those sales calls are successful, how many additional hours do you spend giving the same teaching points over and over, to one client at a time? When you add all those hours up, it can get to the point where there isn't much time left for the other important things in your business and life, like seeking new leads, keeping up with administrative tasks, finding ways to grow and improve your business, spending time with your loved ones, and enjoying your favorite hobbies. ... Read More

For some people, the fear of public speaking is right up there with the fear of spiders, heights, and death. So how do you handle group coaching calls if you aren't familiar with or trained in public speaking? In this video, I give a quick, simple step-by-step strategy for conducting group calls, so even if you've never used this method before, you can still give your clients great value, information and results. One thing I forgot to mention in the video, but will add here: before you launch into the training segment of your call,... Read More

For many coaches, working with their clients one-on-one is what gives them joy. They enjoy the intimate environment, and the ability to dive deep into their clients’ private experiences, challenges, dreams, fears, hopes and triumphs. But even if you never want to stop coaching one-on-one, you can help a lot more people – and have an additional way to bring people into your one-on-one package – by adding a group coaching curriculum to your toolbox. Here are 6 reasons why having a curriculum can be useful to a coach who’s... Read More

Do you ever look at your schedule, see how many appointments you’ve set with your coaching clients, and think, “I wish I could do more”? “I wish I could help more people, but I don’t want to work longer hours.” “I wish I could go on vacation, without having to either stop helping people or work while I’m supposed to be relaxing.” “And when I retire, and after I die, I wish I could keep changing lives, instead of letting my knowledge and ability to help people retire or die with me.” Have you ever thought... Read More

What should I charge for my coaching program? This is a question that often comes up when people are creating a new program, or rethinking the price of an existing one. In this video, I'll give you some specific, practical guidelines you can use to decide the price of your program, so you can ensure that the price is fair to both you and your clients. Are you rethinking the price of your group program, or creating a new program right now? If so, did this video help you choose your price, or are there still some... Read More

Are you waiting to sell your expertise until your offer, knowledge or course is “perfect”? It can be tempting to hold off until you’re SURE. Sure you’ve included all the information. Sure your clients won’t be disappointed. Sure your offer is as good as the other ones on the market, if not better. Sure you won’t fail. While other coaches are serving clients, you’re getting ready to serve them. While others are making mistakes, getting feedback, and improving, you’re waiting for a guarantee that you won’t make... Read More

New Year's Day is fast approaching. For some people, 2021 will be the year when they reach some of their most cherished goals; for others, it will be just one more year of the same old struggles. Which type of person will you be? Obviously, we all want to be the first type. So to help you accomplish that, I made a quick video with some specific, actionable tips you can use to achieve your goals in the coming year, and every year afterward. What goals are you working to achieve? I'd love to hear from you in the... Read More

When you're creating videos for your coaching, training or marketing, should you use an audio with informational slides, or record a video of yourself speaking? The answer is, it depends on what kind of video you're creating. In this 2-minute video, I'll explain the pros and cons of slide videos vs. 'talking head' videos, and give you guidelines that will help you determine which type you should use for each part of your coaching and marketing. If you have any questions, orif you'd like to learn more about how to... Read More