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If you're anything like me, when you create a group coaching program, you want your clients to LOVE it. You want to change their lives, blow their socks of, and inspire them to refer their friends and family to you! One of the best ways to do that is by helping them to get the result they desire with as little time, guesswork and effort as possible. And a great way to accomplish that is to give them handouts and bonuses that make it easier to get that result, or that do some of their work for them. That's the good news. The BAD news is,... Read More

A coach recently asked me, "How do you nail down the transformation you create in your group coaching program?" This is an excellent question, and it's very important for you to know the answer before you start designing your program. It's also essential for attracting clients, because people aren't looking for videos, coaching calls or PDFs; they're looking for a way to change a specific part of their lives! When you know exactly what kind of transformation you create for your clients, you can laser-focus your program on the exact... Read More

In a few recent blog posts, I discussed how to outline your group coaching program , an important mistake coaches should avoid when creating that outline, and what to do if you don't think you have enough material for a group coaching program. Today, I'm going to share the next step in your program creation process: deciding how to deliver your program. Should you use group coaching calls? Pre-recorded curricula? A combination of both? In the video below, I'll give you some guidelines that will help you decide which is best for you... Read More

Happy New Year! As we start 2020, one way to set yourself up for success is to make sure you're marketing to the right people - and that you aren't marketing to people who will be justifiably angry with you if you sell them your product or services. When I talk about marketing to the right people, I don't just mean picking a niche by age, gender, marital status, and whether or not they have kids. In this blog post, I'm going to share an example of how bad audience selection left me ticked off at a coach who'd enrolled me into his program,... Read More

If you want to create lasting financial freedom, so you can spend your time doing what you WANT to do instead of what you HAVE to do, I have something special for you. In my latest article, which was recently featured on onCOREventures' website, I reveal: 1. The key factors a business NEEDS to have before you can use it to create financial freedom. 2. How the decision to rent or own real estate can mean the difference between retiring with enough money to last for the rest of your life, or having to keep working long after you were... Read More

When coaches who are used to working one-on-one start to create their first group program, some of them worry that they don't have enough material to build a full curriculum. They get held up by doubts, such as, "I normally get a lot of my coaching material by listening to my clients and offering guidance based on what they said. How can I pull together enough information to make a full course without the client's active input?" In this video, I'll give you a quick, simple method for overcoming this obstacle. By the time you're done this... Read More

If you've created a successful business by coaching clients one-on-one, you might have reached the point where you're ready to make a bigger impact, change more lives, and earn exponentially more income by no longer letting your number of clients be limited by the number of hours in a day. I'm talking about creating a group coaching program that can serve dozens or even HUNDREDS of clients at the same time, which not only multiplies your impact and earnings, but also gives your clients the opportunity to interact, give each other... Read More

How many hours have you spent attending networking events, giving elevator speeches, and following up with people, only to get few or no clients as a result? And how many clients have you referred to other business owners, only to get no payment or reciprocal referrals in return - or, even worse, to lose the client entirely? The old ways of networking just aren't as effective anymore. If you want to get more referrals, and get paid for the referrals you make when the rules of your industry allow, you need to use a different strategy. In... Read More

I was planning to write this on Tuesday, but I decided to share it a bit early, becauseI'm celebrating a new accomplishment: I just published a class on SkillShare, called Low-Cost Marketing for Small Businesses and Freelancers ... and for a limited time, you can get it for FREE. In this 68-minute class, you'll discover how small businesses and freelancers can attract leads while spending little or no money on advertising, and convert them into clients without feeling guilty, pushy or salesy. You can access this class, and thousands of... Read More

When you go to networking events, there are three essential components you need to have in place in order to get results. In a recent FacebookLive, I shared three reasons why people often don't get referrals from their networking efforts, and three strategies you can use to create consistent streams of referrals. I also answered a question about what to do if you get a negative review that could hinder your attempts to get clients and referrals. Click the player below to watch the replay. For those who prefer to read... Read More