Will Selling Small Products Help Me Sell High-Ticket Offers?

By: Stephanie Tuesday August 3, 2021 comments Tags: Marketing, product creation, Lead attraction, Client attraction, product launch, Enrollment, Business planning, Sales

"Will selling smaller products help me sell high-ticket offers?"

I recently saw this question in a LinkedIn group, and it sparked an interesting discussion about the pros and cons of the strategy.

Will the low-ticket item only attract bargain hunters who don't want a high-ticket program? Or will it attract qualified leads who just need a taste of your expertise before they commit to a big purchase?

Will buying the lower-priced offer make people more likely to buy your high-ticket package, or will people who buy the smaller item think it's all they need?

The discussion inspired me to make this video, in which I answer those questions and give you specific strategies for using low-ticket offers in a way that increases the likelihood that people will buy your high-ticket program.


Want to create your high-ticket group program or a mini-course that leads people to it, and need to get some guidance or have part of the process done for you? Let's talk! You can contact me here, or connect with me via my social media profiles:




About the Author: Stephanie

Stephanie is a writer and coaching program design specialist. She helps coaches to design lucrative and life-changing group programs, so they can help more people, make more money, and have more time freedom.