Blog

Never underestimate the value of building relationships by giving without expectations. I have a friend I’ve been seeing in networking groups for a while. When we talked, I sometimes gave her suggestions, recommendations of people or tools I thought could help her, and invitations to events I thought she’d find valuable. I didn’t think she was in my target audience – I just wanted to help her. One day, she showed up in one of my free masterclasses because she wanted to support me, and I helped her work through some... Read More

Would you love to get your coaching program outlined in 1 hour or less? I'm sharing my September blog post early, because I want you to know about something special I've got coming up: Course Creation Made Easy: Beat the Blank Screen, and Get Your Coaching Program Created Fast! In this FREE 30-minute masterclass, you'll discover how to: 💰👩‍👩‍👦⏰ Create more wealth, impact, and time freedom by serving more of your ideal clients in less time. 💥 Blow your clients' minds with life-changing "Ah, ha!"... Read More

You've probably heard that you'd get more clients if you did more video marketing. But if you don't feel confident on camera, or you don't know what to say, it can be a challenge to make yourself create videos for your business AT ALL, much less to make them convert into sales. The good news is, making marketing videos and being confident on camera can be easier than you think. ;) I recently had a wonderful interview with video marketing expert Valerie McTavish. In it, she shared some valuable strategies for being confident and magnetic... Read More

For people to invest in your coaching, they need to trust you. They need to believe that you're great at what you do, that you're a good fit for them, and that you can help them create the result you promise. And for them to trust and believe in you, you need to trust and believe in yourself. But for many people, this is easier said than done. Not everyone grew up in an environment that encouraged them to believe in their own value and worth. And even if you are self-confident in many areas, you may also have areas where you aren't so... Read More

Are you sending friend or connection requests to random people on social media, in hopes of growing your network and getting clients! without having a plan for what you'll do if they accept? Then we've got a problem! Because you're probably spending WAY too much time on your social media marketing, for too little results! Here are two simple strategy adjustments you can use to get more leads on social media, with roughly the same amount of time and work. 1. Focus on connecting with people who've expressed interest in... Read More

Does your brain ever resist you when you need to focus on a task and get it done? It can be so frustrating "“ especially when it's a task that can't be postponed without consequences, and you're not in a position to delegate it. Procrastination can be incredibly tempting, but it can also be costly, so it's important to have tools you can use to improve your focus and concentration and get the job done. Here are a few tricks I use to overcome procrastination, distraction, and overwhelm: You don't need to use all of these... Read More

Are you communicating with your clients and other business contacts in a way that maximizes connection and understanding? I recently had two experiences that reminded me how important it is to do that. One was with a client whose written communication style is somehow incompatible with mine. We've learned the hard way that we can send email after email, but no matter how clear we think we're being, something somehow still winds up being misunderstood. And yet, when I gave up on email and called him on the phone, even though... Read More

It's hard to believe I'm approaching the ten-year anniversary since starting my business! As I look back on this past decade and the lessons it's taught me, one of the things that stands out in my mind is the number of coaching and training programs I've gotten into, and the things that motivated me to sign up for them. Today, I'd like to share a few of those things, because what motivated me to buy those programs might be what motivates your own potential clients to sign up for your offer. I'll also share a mistake I made a couple... Read More

When you're discussing your offer with a potential client, it's important to remember that it isn't just your product or program they're evaluating. They also need to think about how it fits with the rest of their life, and whether they have the time and desire to implement it. All too often, people buy coaching or training programs, only to fail to set aside the time to actually USE those programs to get results. I've been guilty of that a few times myself, and it's certainly made me more selective about what I invest in!... Read More

As you work on mapping out and implementing your plans for 2023, I'd like to remind you of a simple but significant truth: You don't have to do everything yourself. Yes, there are some parts of your work that only you can do. There are pieces of wisdom and expertise that only you can share, relationships you need to be personally involved in building, and client-attracting displays of your personality that only you can make. But if any of the following is true for you, it might not be wise to try to do every part of every task. ... Read More